What Works & What Doesn't
Who will benefit from this module?
If you're a salon or spa owner who wants to retain clients and grow their repeat business using a membership,this module will explain how to do this without losing money.
Having a Membership Program for your salon or spa can be very appealing (and profitable).
Many memberships certainly seem attractive at first glance because they bring in lump sums of money quickly and are a great way to bind clients to your business for the duration of their membership.
However, before you rush headlong into introducing any type of membership program, there are some very important elements you must consider first to avoid financial losses in the future.
What may bring you short-term gain (money), may also bring you long-term pain (additional and ongoing workload and expenses) unless meticulous planning and analysis is done before you get underway.
Read more in the module...
Creating a salon or spa membership can be a fun and profitable strategy to introduce but not all membership models are profitable.
Included topics in this module are:
- The Advantages of a Membership Program
- The Disadvantages of a Membership Program
- Common Membership Program Formats
- 10 Key Points to Consider Before You Create Your Membership Program
Total printable pages 23.
Included resources in editable word format are:
- Worksheet - Membership Program Design Worksheet
Module - Membership Programs - What Works & What Doesn't (downloadable)
Resources Booklet - Membership Programs - What Works & What Doesn't (downloadable & editable)